A Sure Way to Struggle in Business

The motivation behind an online business is pretty straightforward for most:

  • increase your OWN income potential
  • achieve PERSONAL freedom from the daily grind
  • free up time so YOU can be more present with family or friends

These are awesome goals, all of which I identify with…

But could there be a BETTER APPROACH than “what’s in it for me?” Is it possible to not only achieve, but surpass these end-goals, simply by shifting your mindset?

In this episode of the podcast, I’m discussing how an inward focus could be setting your online business up for failure – even before you have a chance to get it off the ground.

I’ll also be talking about WHERE to zero in to help your business thrive in the short AND long term, maximizing your personal gains in the process.

Book mentioned in this episode: So Good They Can’t Ignore You by Cal Newport

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